When it Comes to Website Design, Form Follows Function

True or false: Really cool websites sell more product. That’s actually false. Websites don’t sell product – great products, and great marketing, are what sell. Of course, great content on a website is an important part of the inflection point. Take a look at the...

You Have a Great Case Study – Now What?

    TSN Communications has written dozens of case studies for our clients over the years. These timely success stories are a great way to show the value and quality of your product or service. It does this by showing how your product or service solved a...

Five Tools to Better Writing

In my last Blip (What’s in Your Communication Toolbox?), I referenced the communication reports I wrote for my dad during my childhood. Every Sunday my sister and I were expected to turn one in. Years later when I asked my dad why he made us do these (on top of our...

Taking Advantage of the Power of Online Review Sites

If you’re a small business owner, there can be a lot to love about online review sites when customers have great things to say about your business. Likewise, these sites can leave a lot to be desired when customers negatively rate your products and services. But love...