Five Tools to Better Writing

In my last Blip (What’s in Your Communication Toolbox?), I referenced the communication reports I wrote for my dad during my childhood. Every Sunday my sister and I were expected to turn one in. Years later when I asked my dad why he made us do these (on top of our...

What’s in Your Communication Toolbox?

We all have a communication toolbox — a set of skills we use to convey what we’re trying to say in our writing and speaking. I started mine when I was a kid. From a young age, my dad expected my twin and me to each turn in weekly communication reports to him. As you...

Does Your Corporate Culture Excite You?

I recently worked with a colleague to review and update our corporate culture document. We strive to deliver impressive and significant results — on time and on budget. We foster an entrepreneurial spirit and encourage … Did you stop reading? I know. I know. You don’t...

Simple As Possible

Albert Einstein said, “Everything should be made as simple as possible, but not simpler.” What a great concept. Your marketing and communications shouldn’t be complicated, just effective. And the simpler, the better. If you can’t explain it easily, how will anyone...