Data Analysis for Communications

We have access to more data than ever today. Digging through mountains of data and finding actionable nuggets of information is crucial to effective communications planning. Unfortunately, many people often don’t know where to start. At TSN Communications, we ask...

Running and Media Outreach

As I went for a very hot and humid run this morning my mind drifted, as it often does, to my “to do” list for the day. While thinking about my list and the best way to tackle it I started to realize the strong correlation between running and media outreach, one of the...

Quick Tips for Media Monitoring Success

Media monitoring is one of the many things we do for our clients using our Cision software system. Whenever we start with new clients or work to evaluate a client’s media campaign, it’s always important that we understand how they’re being talked about in the media –...

Picking a Vocus Favorite

At TSN we use Vocus to do a ton of great things and I love finding ways of using this software system to help our clients stretch their communications budget. There are so many cool features and products to discuss but I have a confession. I have a favorite Vocus...
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