NATIONAL PUBLIC RELATIONS FIRM | WHAT WE DO

Let’s Get Creative

Time for a makeover? Our creative design team provides materials that will appeal to your target audience and help you deliver your message in a visually effective way. We design websites, logos, advertisements, magazine covers, collateral materials of all kind, infographics and more. Whether it’s in print or online, we can create resources that maintain your brand and fit with the tone and identity of your organization. Talk to TSN about looking your best.Does this logo make me look old?

Get the Media to Take Notice

It’s time for you to shine. We offer a full range of public relations services to ensure your products, services, VIPs and news receive the right media exposure. We build relationships with media contacts across the country. TSN can create a public relations strategy for your organization that provides measurable results. We use Cision to create dynamic media lists and detailed reporting for your press releases. Whether it’s article placements, story pitches, interviews or press release distributions, we can handle all facets of media outreach so you get noticed.Are you feeling the media love?

Create an Online Presence

You’re ready to be discovered. TSN can create an effective online presence through digital communications. This includes social media and blog strategy and content development, and website development and counsel. Managing how you’re seen online gives your organization more control over your message and your audience than traditional media alone. Let TSN help create timely conversations with your potential audience, put a voice to your brand and maintain brand loyalty.Are you a no-show on social media?

Strengthen Your Brand

Tell everyone in your organization and the media exactly who you are. TSN works to ensure brand messages are consistent throughout all marketing components. A cohesive brand strategy strengthens your organization’s identity within your industry and can help set you apart from the competition. We’ll work with you to create brand standards for your marketing materials and key messaging. Let us build your new brand.Is your brand stuck in the '90s?

Let Us Develop the Content

Alleviate the pain: Call on our in-house editors and writers to skillfully craft original copy or edit your existing content. We write original social media posts, bylined articles, press releases, case studies, white papers, blog posts, in-house style guides, corporate fact sheets, executive biographies, online press kits, website content, newsletters and more. Our writers can produce content that aligns with your organization’s goals and strategy. Leave the content development to us and cross it off your to-do list.Would you rather be swarmed by killer bees than write a blog post?

Be in Front of Your Audience

You know how important video is. TSN can put you in front of your audience with professionally produced videos, animations and webinars. We provide personalized video production services, including concept development, scriptwriting, filming, editing and distribution. Webinars build recognition: We offer a one-stop shop with the ability to set up and run your webinar. Let us spread the word to attendees, moderate the session, and provide post-webinar analytics while you focus on your presentation.Do you suffer from FOV (Fear of Video)?

MEET THE TSN TEAM™

 

 

Greg Zilberfarb

Greg Zilberfarb

President and CEO

Greg started TSN Communications as a virtual agency so he could pick up top-notch talent from across the country without the need to relocate. He found that employees are more productive and happier, and he experienced fewer turnovers. TSN uses a team approach that Greg has trademarked, TSN Team™.

Natalie Hill

Natalie Hill

Client Services Manager

With over six years of agency experience, Natalie is well versed when it comes to day-to-day management and support of client accounts. With working experience in a diverse range of industries, she understands the fundamental concepts of what it takes to grow business.

Janice Brewster

Janice Brewster

Communications Specialist

TSN Communications Specialist, Janice Brewster has 25 years of experience providing original articles, web content, blog posts and columns for a range of business-to-business and business-to-consumer magazines, and editorial clients.

Jenna Higgins Rose

Jenna Higgins Rose

Communications Advisor

Jenna joined TSN Communications in 2014. With more than 20 years of combined journalism and public relations experience, she is an adept storyteller for any industry or company. She specializes in news releases, newsletter articles, opinion editorials, social media, case studies, video production and web content.

Bill Polen

Bill Polen

Vice President of Operations

Bill has over 29 years of experience in the utility industry demonstrating versatility with increased responsibilities in various forums including business development/marketing/sales, finance/accounting, operations/construction and customer service.

Julie Puckett

Julie Puckett

Vice President, Communications

As vice president of communications, Julie collaborates with clients to initiate public relations, marketing and communications strategies to strengthen their brand recognition and sales. She works closely with TSN Communications team members to develop and implement effective, targeted and results-oriented strategy — on time and on budget.

Julianne Barclay

Julianne Barclay

Senior Cision Strategist

Julianne has been with TSN since 2011. With nearly 10 years of experience working with the Cision PR software system (previously Vocus), she knows how to make complex systems work to maximize clients’ communication efforts.

Laurie Adelhardt

Laurie Adelhardt

Account Executive

A Kansas farm girl, Laurie has a passion for all things food and farming. She brings almost 30 years of experience in promoting a healthy and viable farm industry to TSN Communications. From product research to writing grants, creating exhibits to running events, Laurie seeks innovative solutions and timely responses in managing projects.

Alison Dimond

Alison Dimond

Vice President of Strategy and Research

Alison (Ali) has over 15 years of experience in market research and communications strategy. She specializes in helping organizations improve their product and service offerings and communications strategies by giving them a better understanding of their market, key audiences, unmet customer needs, and most effective messaging strategies.

Cheryl Polen

Cheryl Polen

Director Logistics

Cheryl has more than 30 years of experience working for a large natural gas utility company in the Washington, DC area.  Accounting and Customer Services arenas are the areas where Cheryl gained her experience working for Washington Gas Light Company.

 

Sarah Kester

Sarah Kester

Research Analyst

As a research analyst, Sarah specializes in collecting qualitative and quantitative data for TSN Communications. Her project work includes conducting in-depth interviews and telephone surveys, as well as reviewing, collecting and reporting on a variety of data.

Tracy Ruff

Tracy Ruff

Senior Account Executive

Tracy joined TSN Communications in 2010. With more than 20 years of combined journalism and public relations experience, she brings a dynamic approach to every project. During her career, Tracy has written case studies, press releases, newsletters, feature and bylined articles, website content and more.

Gregg Voss

Gregg Voss

Senior Communications Strategist

Gregg joined TSN Communications in August 2014. His expertise lies in the areas of strategic communications planning and execution, and he leverages media relations to transform client brands into thought leaders in their industries.

Mary Zilberfarb

Mary Zilberfarb

Graphic Designer

Mary is the newest member of TSN Communications. She reports to art director, Carey Donnelly, as the graphic designer. Since 2009, Mary has helped TSN on an as-needed basis with office tasks, but has become an official team member in May 2016.

Carey Donnelly

Carey Donnelly

Art Director

Carey has more than 20 years of experience in the field of visual communication and graphic design. She has worked for dozens of clients, serving vastly different industries, making her a true asset to the TSN Communications family.

Katey Evans

Katey Evans

Senior Client Lead

Before joining TSN, Katey was the public relations coordinator for the Delaware Farm Bureau where she wrote and edited the state Farm Bureau publication, The Leader, and worked closely with political decision-makers in Delaware to become informed on key legislative issues affecting the agriculture industry.

MEET THE TSN TEAM™ INSPIRATIONS

Biscuit and Coconut Puckett

Biscuit and Coconut Puckett

Terrier Team

As an elderly beagle, Coconut no longer provides day-to-day strategy but instead mentors others with her gentle reminders to slow down and enjoy life. Her most impressive skill is her commitment to food.

Biscuit, part of TSN Communications’ terrier team, communicates through constant movement. Working alongside Julie, she protects the office door with fierce loyalty. She trains others with her highly effective “one-step sleeping guide.”

Spanky Zilberfarb

Spanky Zilberfarb

Fitness Trainer

Spanky has more than 4 years of experience fitness training Greg and Susanne Zilberfarb in a constant effort to get them in shape. When he’s not racing, he keeps the yard free of vermin, chasing rabbits, squirrels and the occasional ground hog. He’s proficient in Microsoft Word although he does all his design work on a Mac.

HERE'S WHAT OUR CLIENTS SAY ABOUT US!

 

"My first comment to Greg was, 'What do you know about my business?' He said, 'Not as much as you, but we have a process to get you attention,' and he was right!"

Lynn Dyer

Lynn D. - President, Foodservice Packaging Institute

"TSN doesn't charge a monthly retainer fee and after working with them for years, I can't believe other agencies do! Great work, on time and under budget!"

Jeff Antonioli

Jeff A. - Vice President Sales & Marketing, Spenco Medical Corporation

"TSN is a valuable asset to our company. Their knowledge of our business, the marketplace and public relations allow them to provide excellent insight and direction for our marketing plans. TSN’s team is not only great to work with, but they go above and beyond for their customers."

Chelsea Uphaus

Chelsea U. - Marketing Manager, ROUSH CleanTech

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TSN Team™

the fusion of various individual skill sets, industry experiences, and technical strengths into one unit that is always ready to deliver exceptional work to our clients.